The Cricket Frenzy has been on ever since the World Cup 2011 series commenced with the entire nation cheering up the team in the best possible way. Various hotels, restaurants have lined up live screening of the World cup series along with special multi-cuisine package to be available throughout the World Cup.
As far as live screening is concerned, even Multiplexes are also not lagging behind in this aspect. Air India too made a special announcement on unique deals on flight tickets during the World Cup. Not only this, the cricket mania has been witnessed in almost all the religious places as well with fans offering prayers so that Team India can emerge as the winner. Various campaigns have been rolled out to cheer Team India. The Bleed Blue Campaign by Nike, without doubt has been the most successful of all the campaigns. Popular Incense stick brand, Cycle Pure Agarbathi launched its campaign “Pray for India” by lighting a 6 ft mega agarbathi as the World Cup 2011 had started.
The catchy words “Bleed Blue” has become the catchword all over India. Browse through Facebook profiles and you can get to see billions of “Bleed Blue” display pictures; not to mention the numerous other Facebook applications like, Bleed Blue Pic Badges, Cricket Jersey Application, where you can get your favorite cricket jersey and personalize it with your name and number. And finally not to forget the updates and stirring comments of the cricket crazy fans on the social sites like Twitter and Facebook and the war of words that go on between friends of two contesting nations with each one leaving no stone unturned to support his country.
Cricket is no less than a religion in India with millions of fans who watch the game with all their sentiments and emotions. They demonstrate their anger at the times of disappointment but also shower their profound love during the spectacular moments. It is undoubtedly true that for us Indians, Cricket is passion and our love for Cricket is unfathomable irrespective of caste, creed, sex and social status. When it comes to cricket, We are One and We Bleed Blue !
India would be facing the Lankans tomorrow. Let’s pray for the Men in Blue. Let’s cheer for Team India but let us not forget that two of the best teams of the world will be playing today. This is the day for us to show that one spirit is more important than victory and defeat and that spirit is called the sportsman spirit. As the saying goes,” Pain heals. Chicks dig scars. Glory lasts forever “, let’s hope for the best ! Agencies